John Neffinger

2013

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An essay masquerading as a book.

Don't get me wrong: I enjoyed it. It's just that the point it's making – that the way we project ourselves involves a mixture of strength and warmth, which are two concepts that sit uneasily together and make it hard to make the impressions we seek to make ‐ could have been stated in a longform essay rather than a book. Instead we're treated to the same concepts applied to different personal-development challenges in ways that don't really seem to contribute anything to the message.

2/5. Finished 17 December 2014.

(Originally published on Goodreads.)